The American Paint Horse Association (APHA) is one of the first premier equine organizations to leverage Progressive Web App (PWA) technology in North America as it launches the IHUBApp for the 2017 APHA World Championship Show. The event, held at the Will Rogers Memorial Center in Fort Worth, Texas, began today and runs through October 1.

“The IHUBApp really shines with events and conferences because of its ability to be personalized by attendees and its frictionless access,” explains Karolyn Hart, Co-Founder and COO of InspireHUB Technologies. “Unlike old app technology that requires a download to access, PWA technology only requires a browser. It’s quite revolutionary.”

The APHA World Show IHUBApp can be personalized by its users and will provide quick access to key show information such as show schedule, entries, show services, show results and more.

“We’re always looking for ways to better engage with our members and Paint Horse fans,” said APHA Executive Director Billy Smith. “What initially got our attention with the IHUBApp was how simple it was to create channels that would serve our attendees specific interests. For example, if someone is interested in the ACHA Cowtown Cutting and our World of Color Gift Show, they can join those channels, and their IHUBApp home screen will immediately update to reflect their preference. We think that’s far more effective than forcing people to sort through content they don’t find relevant.”

The APHA World Show IHUBApp is free and can be accessed by texting the word APHA to 28748 or directly at http://2017paintworldapp.com. 

About InspireHUB Technologies Inc. – InspireHUB Technologies offers custom-branded enterprise-grade progressive web apps that provide a suite of tools to increase engagement for all audiences (using unlimited content channels) on mobile and tablet devices. InspireHUB can be found on the web at www.inspirehub.com.